Marketing
Marketing software
4 complementary axes to distribute your offers
emails
sms
Coupons following the receipt
4 steps supported 100% by Ikosoft
Preliminary study
Action planning and setting up a one-off or annual budget
Concrete implementation of the defined actions
Monitoring and analysis of returns
3 marketing packs
for automated annual communication
Hermes Pack
3 automated operations
+ 3 one-off operations
Apollo Pack
6 automated operations
+ 6 one-off operations
Zeus Pack
9 automated operations
+ 8 one-off operations
+ 1 "geopop" recruitment operation
TAILOR-MADE!
You have already imagined your own communication plan and have a very precise idea of what you want to put in place? Everything is feasible, operations outside of the pack are subject to quotation and can be delivered within 3 days.
What campaign to launch?
There are multiple communication axes, we recommend the following:
- Product availability alert
- Anniversaries
- Promotional offers
- Exceptional opening/closing
- New service
- Colour month
- Holiday season
- Valentine’s Day
- Black Friday…
What results to expect?
Example of a Reminder letter.
Offer: 6€ on all services
*excluding shampoo and blow-dry
- Number of mails sent: 1,182
- Number of returns: 164
- Return rate: 13.87%
CA Generated: €10,866
Need to recruit new customers? GEOPOP is the solution!
- 21 million female consumers to recruit to your salon
- SMS / eMails / Facebook
- 8 possible targeting criteria including geolocation, age, gender, income…
Les avantages !
1 invested = 10€ earned
+ 20% more loyal customers
+ 35% more new customers per year
14% increase in the average basket
Allows you to collect data to better target your customers
More involved employees
