{"id":11674,"date":"2026-01-15T15:10:33","date_gmt":"2026-01-15T14:10:33","guid":{"rendered":"https:\/\/www2.ikosoft.com\/marketing-2026-12-key-dates-to-boost-your-show-with-our-ikosoft-agency\/"},"modified":"2026-01-15T15:12:59","modified_gmt":"2026-01-15T14:12:59","slug":"marketing-2026-12-key-dates-to-boost-your-show-with-our-ikosoft-agency","status":"publish","type":"post","link":"https:\/\/www2.ikosoft.com\/en-ca\/marketing-2026-12-key-dates-to-boost-your-show-with-our-ikosoft-agency\/","title":{"rendered":"Marketing 2026: 12 key dates to boost your show with our Ikosoft agency"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; min_height=&#8221;13px&#8221; height=&#8221;100px&#8221; max_height=&#8221;100px&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row module_id=&#8221;iko-page-titles&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; module_alignment=&#8221;center&#8221; min_height=&#8221;100px&#8221; height=&#8221;100px&#8221; custom_padding=&#8221;0px||0px|||&#8221; custom_css_free_form=&#8221;||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#FFFFFF&#8221; text_font_size=&#8221;30px&#8221; background_color=&#8221;#ed5946&#8243; text_orientation=&#8221;center&#8221; min_height=&#8221;97.6px&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_margin_tablet=&#8221;||0px||false|false&#8221; custom_margin_phone=&#8221;||0px||false|false&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; custom_padding=&#8221;26px||0px||false|false&#8221; custom_padding_tablet=&#8221;|19px|10px|19px|false|false&#8221; custom_padding_phone=&#8221;|19px|10px|19px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1 style=\"text-align: center;\">MARKETING 2026: 12 KEY DATES TO BOOST YOUR SHOW WITH THE IKOSOFT AGENCY<\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;3px||6px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;1308px&#8221; custom_margin=&#8221;|auto|25px|auto||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font_size=&#8221;25px&#8221; text_line_height=&#8221;1.3em&#8221; width=&#8221;100%&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; custom_padding_tablet=&#8221;35px|33px|5px|33px|false|false&#8221; custom_padding_phone=&#8221;|20px||20px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h2 style=\"text-align: center;\">In 2026, the difference will be in anticipation!  <\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font_size=&#8221;25px&#8221; text_line_height=&#8221;1.3em&#8221; width=&#8221;100%&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; custom_padding_tablet=&#8221;35px|33px|5px|33px|false|false&#8221; custom_padding_phone=&#8221;|20px||20px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p style=\"text-align: center;\">A hairdressing salon or beauty salon that plans its highlights takes more appointments, sells its services better and optimizes its product sales. To help you, here&#8217;s a <strong>2026 marketing<\/strong> calendar with <strong>key dates<\/strong> &amp; concrete action ideas and <strong>IKOSOFT solutions<\/strong> to automate and perform. <\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font_size=&#8221;25px&#8221; text_line_height=&#8221;1.3em&#8221; width=&#8221;100%&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; custom_padding_tablet=&#8221;35px|33px|5px|33px|false|false&#8221; custom_padding_phone=&#8221;|20px||20px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243; text_text_color=&#8221;#EB5A47&#8243;]<\/p>\n<h3 style=\"text-align: center;\"><span style=\"color: #eb5a47;\">Objective <\/span>: fill your diary, build loyalty and increase the average shopping basket without spending hours on it!<\/h3>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;20px|||||&#8221; custom_padding=&#8221;0px||0px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-23px|auto||auto||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;\/app\/uploads\/2025\/01\/hiver.png&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243; custom_margin=&#8221;106px|||||&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; max_width_tablet=&#8221;&#8221; max_width_phone=&#8221;&#8221; max_width_last_edited=&#8221;on|phone&#8221; max_height_tablet=&#8221;&#8221; max_height_phone=&#8221;&#8221; max_height_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||-5px|||&#8221; custom_margin_tablet=&#8221;||-5px|||&#8221; custom_margin_phone=&#8221;auto|auto|auto|auto|false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221; custom_padding=&#8221;||28px|||&#8221;]<\/p>\n<h2><strong>January &#8211; &#8220;New Year, New Look&#8221; greetings<\/strong><\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4>Idea for action: take advantage of the start of the year to create links and boost visitor numbers.<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243; custom_margin=&#8221;||0px|||&#8221;]<\/p>\n<h4>To do :<\/h4>\n<ul>\n<li>Send a greetings card\/mail (VIP customers, best customers, partners)<\/li>\n<li>Add a gentle offer: &#8220;diagnosis + treatment + blow-dry&#8221; or &#8220;coup d&#8217;\u00e9clat&#8221;.<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding=&#8221;11px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; custom_margin=&#8221;-21px|||||&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4>With Ikosoft: Greetings mail &amp; Rich SMS campaign to complete the mail and generate appointments quickly.<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||42px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||-5px|||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Valentine&#8217;s Day<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;11px|||||&#8221; custom_padding_tablet=&#8221;11px|18px||18px|false|false&#8221; custom_padding_phone=&#8221;11px|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>February 14<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>Idea for action:<\/strong> &#8220;Beauty duo&#8221; (couples, friends, mother\/daughter)<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>To do :<\/strong><\/h4>\n<ul>\n<li>Duo package or discount on 2nd service<\/li>\n<li>Digital gift card for latecomers<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>With IKOSOFT:<\/strong> RCS or <strong>Rich SMS<\/strong> campaign with link to <strong>E-gift cards<\/strong> to generate immediate sales.<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;\/app\/uploads\/2025\/01\/st_val.png&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;44px|||||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;\/app\/uploads\/2025\/01\/fete-des-grands-meres.png&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;53px|||||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-22px||-5px|||&#8221; custom_padding=&#8221;10px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Grandmother&#8217;s Day<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;11px|||||&#8221; custom_padding_tablet=&#8221;11px|18px||18px|false|false&#8221; custom_padding_phone=&#8221;11px|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h2>March 1<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>Idea for action:<\/strong> &#8220;Attention d\u00e9licate&#8221; blow-dry, beauty treatment, care.<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>To do :<\/strong><\/h4>\n<ul>\n<li>Fitness + treatment&#8221; offer<\/li>\n<li>Merci Mamie&#8221; gift card<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>With IKOSOFT:<\/strong> RCS or Rich SMS campaign with link.<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||-5px|||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h2>Spring<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;11px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221; custom_margin=&#8221;||29px|||&#8221;]<\/p>\n<h2>March \/ April<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>Action idea:<\/strong> &#8220;New season, new style&#8221; cut\/color trends, glow.<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;7px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243; custom_margin=&#8221;7px||8px|||&#8221;]<\/p>\n<h4><strong>To do :<\/strong><\/h4>\n<ul>\n<li>Highlighting P\/E trends (signature cut, gloss, luminous balayage)<\/li>\n<li>Diagnosis + trend service&#8221; offer  <\/li>\n<li>Before\/After + mini &#8220;transformation&#8221; video on the networks<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243; custom_padding=&#8221;17px|||||&#8221;]<\/p>\n<h4><strong>With IKOSOFT:<\/strong> RCS \/ Rich SMS relaunch to &#8220;color\/sweep customers&#8221; for an ultra-targeted message.<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;\/app\/uploads\/2025\/01\/fete-des-meres.png&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-21px|||||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding=&#8221;151px|||||&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-18px|auto||auto||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;\/app\/uploads\/2025\/01\/fete-des-peres.png&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;49px|||||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-25px||-5px|||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Easter<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;11px|||||&#8221; custom_padding_tablet=&#8221;11px|18px||18px|false|false&#8221; custom_padding_phone=&#8221;11px|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>April 5<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>Idea for action:<\/strong> &#8220;Surprise hunt&#8221; small gift, mini product, loyalty bonus.<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;7px|||||&#8221; custom_padding_tablet=&#8221;7px|18px||18px|false|false&#8221; custom_padding_phone=&#8221;7px|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>To do :<\/strong><\/h4>\n<ul>\n<li>\n<p>Simple salon game: prize draw \/ mini quiz<\/p>\n<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>With IKOSOFT:<\/strong> setting up a competition to collect customer information.<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||-5px|||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Mother&#8217;s Day<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;11px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>May 31st<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>Idea for action: <\/strong>gift highlights: gift boxes, mini products, loyalty bonuses.<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;7px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>To do :<\/strong><\/h4>\n<ul>\n<li>Gift sets + e-cards + early appointments<\/li>\n<li>Communication 10 days before + reminder D-2<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>With IKOSOFT: newsletter &#8211; RCS \/ Rich SMS campaign  <\/strong><\/h4>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;\/app\/uploads\/2025\/01\/fete-des-meres.png&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-21px|||||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-18px|auto||auto||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;\/app\/uploads\/2025\/01\/fete-des-peres.png&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;49px|||||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-25px||-5px|||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Father&#8217;s Day<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;11px|||||&#8221; custom_padding_tablet=&#8221;11px|18px||18px|false|false&#8221; custom_padding_phone=&#8221;11px|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>June 21<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>Idea for action:<\/strong> &#8220;Homme premium&#8221; beard, cut, care, styling.<\/p>\n<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;7px|||||&#8221; custom_padding_tablet=&#8221;7px|18px||18px|false|false&#8221; custom_padding_phone=&#8221;7px|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>To do :<\/strong><\/h4>\n<ul>\n<li>Discovery offer + men&#8217;s product routine<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>With IKOSOFT:<\/strong> &#8220;male customers \/ gift buyers&#8221; segmentation + targeted RCS or Rich SMS campaign.<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||-5px|||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Start of summer sales<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;11px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>June 24<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>Idea for action:<\/strong> &#8220;Summer hair&#8221; color protection, UV protection, repairing care.<\/p>\n<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;7px|||||&#8221; custom_padding_tablet=&#8221;7px|18px||18px|false|false&#8221; custom_padding_phone=&#8221;7px|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>To do :<\/strong><\/h4>\n<ul>\n<li>Vacation resale packs + in-store promotion<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>With IKOSOFT:<\/strong> inventory management + price updates + resale tracking. RCS \/ SMS campaign. <\/h4>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;\/app\/uploads\/2025\/01\/ete.png&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;65px|||||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;6px|||||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;\/app\/uploads\/2025\/01\/rentree.png&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; custom_padding=&#8221;81px|||||&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-13px||-5px|||&#8221; custom_padding=&#8221;17px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Weddings &amp; Ceremonies<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;11px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>June to September<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>Idea for action:<\/strong> &#8220;Event packages&#8221; (trial + D-day)<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;7px|||||&#8221; custom_padding_tablet=&#8221;7px|18px||18px|false|false&#8221; custom_padding_phone=&#8221;7px|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>To do :<\/strong><\/h4>\n<ul>\n<li>Dedicated slots + deposit + optimized planning<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>With IKOSOFT:<\/strong> management of services, duration, resources and scheduling.<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||10px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||-5px|||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Back to school<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;11px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>September  <\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>Idea for action:<\/strong> &#8220;Back-to-school reset&#8221; haircut, deep conditioning, coloring.<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_margin=&#8221;||-16px|||&#8221; custom_padding=&#8221;7px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>To do :<\/strong><\/h4>\n<ul>\n<li>Back-to-school offer + follow-up with customers absent since summer<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>With IKOSOFT:<\/strong> send Mail or <strong>RCS \/ Rich SMS.<\/strong><\/h4>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;\/app\/uploads\/2025\/01\/Black-Friday.jpg&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;32px|||||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;\/app\/uploads\/2025\/01\/noel.png&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;46px|||||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-23px||-5px|||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Black Friday<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;11px|||||&#8221; custom_padding_tablet=&#8221;11px|18px||18px|false|false&#8221; custom_padding_phone=&#8221;11px|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>November 27<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>Idea for action:<\/strong> product flash sales, e-commerce gift cards.<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;7px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243; custom_margin=&#8221;||28px|||&#8221;]<\/p>\n<h4><strong>To do :<\/strong><\/h4>\n<ul>\n<li>Short promo 48\/72h + secure stock<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>With IKOSOFT:<\/strong> send <strong>RCS, Rich SMS or Classic SMS to boost product resales.<\/strong><\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||-5px|||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Holiday season<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;11px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>December<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>Idea for action:<\/strong> peak sales&#8230; if you anticipate!<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;7px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><strong>To do :<\/strong><\/p>\n<ul>\n<li>Christmas gift sets<\/li>\n<li>E-gift cards<\/li>\n<li>Special openings on Sundays and Mondays<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>With IKOSOFT:<\/strong> Informative RCS or Rich SMS communication in early December on e-gift cards and exceptional openings.<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;\/app\/uploads\/2025\/01\/Article.jpg&#8221; disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; custom_margin=&#8221;59px|||||&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;1308px&#8221; custom_margin=&#8221;-18px|auto||auto||&#8221; custom_padding=&#8221;14px||17px|2px||&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;25px&#8221; text_line_height=&#8221;1.1em&#8221; header_font_size=&#8221;36px&#8221; header_2_text_color=&#8221;#000000&#8243; header_2_font_size=&#8221;50px&#8221; width=&#8221;91.4%&#8221; module_alignment=&#8221;center&#8221; min_height=&#8221;0px&#8221; custom_margin=&#8221;34px|||||&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><strong>3 golden rules for a successful<span style=\"color: #eb5a47;\"> 2026 marketing plan<\/span><\/strong><\/p>\n<ol>\n<li><span style=\"color: #eb5a47;\"><strong>Anticipate<\/strong>:<\/span> prepare your campaigns 2 to 3 weeks before each highlight.<\/li>\n<li><span style=\"color: #eb5a47;\"><strong>Target<\/strong>:<\/span> a personalized message = more conversions.<\/li>\n<li><span style=\"color: #eb5a47;\"><strong>Automate<\/strong>: <\/span>less stress, more results (Mail, SMS, Newsletters, E-gift cards, Rich SMS or RCS).<\/li>\n<\/ol>\n<p><span style=\"color: #eb5a47;\"><strong>Need a turnkey 2026 marketing plan?<\/strong><\/span><\/p>\n<p>IKOSOFT teams can help you build a calendar, create your campaigns and set up automations to fill your calendar and boost your sales.<\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/www2.ikosoft.com\/en-ca\/contact\/&#8221; button_text=&#8221;Start 2026 with a clear strategy.&#8221; button_alignment=&#8221;center&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#ed5946&#8243; button_border_radius=&#8221;31px&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||6px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;4px||4px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_class=&#8221;artilcles-subtitles&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_2_font_size=&#8221;50px&#8221; custom_margin=&#8221;||16px|||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 style=\"text-align: center;\">Ikosoft blog<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;4px|||||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_2_font_size=&#8221;50px&#8221; header_3_font_size=&#8221;32px&#8221; header_3_letter_spacing=&#8221;3px&#8221; custom_padding=&#8221;6px|||||&#8221; custom_padding_tablet=&#8221;6px|||||&#8221; custom_padding_phone=&#8221;|||30px|false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3 style=\"text-align: left;\">Latest articles<\/h3>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_enable_color=&#8221;off&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; custom_margin=&#8221;-14px|auto|-10px|auto||&#8221; custom_padding=&#8221;|||79px||&#8221; custom_padding_tablet=&#8221;|||79px||&#8221; custom_padding_phone=&#8221;|||0px|false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n            \n            <div id=\"article-carousel-all\" class=\"ikosoft-carousel-container articles owl-carousel\" data-items=\"1\">\n\n                \n                    <div id=\"et-boc\" class=\"et-boc\">\n\t\t\t<div id=\"et_builder_outer_content\" class=\"et_builder_outer_content\">\n\t\t                    \n                    <div class=\"item row\">\n                        \n                        <div class=\"article-content col-12 col-md-6 p-0\">\n                            \n                            <div class=\"title\">Marketing 2025: 10 key dates to guide your strategic plan.<\/div>\n                            \n                            <div class=\"exerpt\"><p>To maximize the impact of your marketing campaigns, it&#8217;s essential to plan them around the key elements of the year.<\/p>\n<\/div>\n\n                            <a  href=\"https:\/\/www2.ikosoft.com\/en-ca\/marketing-2025-10-key-dates-to-guide-your-strategic-plan\/\" class=\"cta-button p-0 m-0\">Read more<\/a>\n                        \n                        <\/div>\n                    \n                        <div class=\"article-image col-12 col-md-6 m-0 p-0\" style=\"background-image:url(https:\/\/www2.ikosoft.com\/app\/uploads\/2025\/01\/johann_bartoche_01.jpg)\"><\/div>\n                    \n                    <\/div>\n                    \n                                        \n                    <div class=\"item row\">\n                        \n                        <div class=\"article-content col-12 col-md-6 p-0\">\n                            \n                            <div class=\"title\">I&#8217;m opening my Salon\/Institute. What tools do I need?<\/div>\n                            \n                            <div class=\"exerpt\"><p>When you decide to open your own hair salon or beauty salon, one of the first crucial steps is to equip yourself with the right tools to ensure your business runs smoothly&#8230;<\/p>\n<\/div>\n\n                            <a  href=\"https:\/\/www2.ikosoft.com\/en-ca\/im-opening-my-salon-institute-what-tools-do-i-need\/\" class=\"cta-button p-0 m-0\">Read more<\/a>\n                        \n                        <\/div>\n                    \n                        <div class=\"article-image col-12 col-md-6 m-0 p-0\" style=\"background-image:url(https:\/\/www2.ikosoft.com\/app\/uploads\/2025\/03\/article-jouvre-mon-salon.jpg)\"><\/div>\n                    \n                    <\/div>\n                    \n                                        \n                    <div class=\"item row\">\n                        \n                        <div class=\"article-content col-12 col-md-6 p-0\">\n                            \n                            <div class=\"title\">All you need to know about the NF525 standard for cash register software<\/div>\n                            \n                            <div class=\"exerpt\"><p>The NF525 standard, in force since the application of Article 88 of the 2015 Finance Act, provides a framework for cash management software. It concerns professionals subject to VAT, including shopkeepers, hairdressers and beauticians. <\/p>\n<\/div>\n\n                            <a  href=\"https:\/\/www2.ikosoft.com\/en-ca\/all-you-need-to-know-about-the-nf525-standard-for-cash-register-software\/\" class=\"cta-button p-0 m-0\">Read more<\/a>\n                        \n                        <\/div>\n                    \n                        <div class=\"article-image col-12 col-md-6 m-0 p-0\" style=\"background-image:url(https:\/\/www2.ikosoft.com\/app\/uploads\/2025\/03\/istockphoto-2054515915-2048x2048-1.jpg)\"><\/div>\n                    \n                    <\/div>\n                    \n                                        \n                    <div class=\"item row\">\n                        \n                        <div class=\"article-content col-12 col-md-6 p-0\">\n                            \n                            <div class=\"title\">How can I make my day-to-day management easier with cash register software?<\/div>\n                            \n                            <div class=\"exerpt\"><p>Between scheduling appointments, managing inventory, keeping track of employees and, of course, cashing up, it&#8217;s easy to feel overwhelmed. That&#8217;s where specialized cash register software comes in. <\/p>\n<\/div>\n\n                            <a  href=\"https:\/\/www2.ikosoft.com\/en-ca\/how-can-i-make-my-day-to-day-management-easier-with-cash-register-software\/\" class=\"cta-button p-0 m-0\">Read more<\/a>\n                        \n                        <\/div>\n                    \n                        <div class=\"article-image col-12 col-md-6 m-0 p-0\" style=\"background-image:url(https:\/\/www2.ikosoft.com\/app\/uploads\/2025\/03\/Article_Facilite-ma-gestion-quotidienne_logiciel-de-caisse.jpg)\"><\/div>\n                    \n                    <\/div>\n                    \n                                        \n                    <div class=\"item row\">\n                        \n                        <div class=\"article-content col-12 col-md-6 p-0\">\n                            \n                            <div class=\"title\">I want to know if my business is profitable: the keys to assessing your salon&#8217;s performance with Merlin<\/div>\n                            \n                            <div class=\"exerpt\"><p>As the owner of a hairdressing salon or beauty salon, the profitability of your business is at the heart of your concerns.<br \/>\nIt&#8217;s essential to understand whether your efforts are translating into profits, and how to optimize your income while keeping your costs under control.<\/p>\n<\/div>\n\n                            <a  href=\"https:\/\/www2.ikosoft.com\/en-ca\/i-want-to-know-if-my-business-is-profitable-the-keys-to-assessing-your-salons-performance-with-merlin\/\" class=\"cta-button p-0 m-0\">Read more<\/a>\n                        \n                        <\/div>\n                    \n                        <div class=\"article-image col-12 col-md-6 m-0 p-0\" style=\"background-image:url(https:\/\/www2.ikosoft.com\/app\/uploads\/2025\/04\/suis-je-rentable.jpg)\"><\/div>\n                    \n                    <\/div>\n                    \n                                        \n                    <div class=\"item row\">\n                        \n                        <div class=\"article-content col-12 col-md-6 p-0\">\n                            \n                            <div class=\"title\">How to optimize your schedule with Merlin software?<\/div>\n                            \n                            <div class=\"exerpt\"><p>Managing your team&#8217;s schedules can quickly become a headache. Between requests for time off, peaks in activity and unforeseen events, it&#8217;s essential to rely on a reliable, flexible tool.  That&#8217;s where Merlin comes in.<\/p>\n<\/div>\n\n                            <a  href=\"https:\/\/www2.ikosoft.com\/en-ca\/how-to-optimize-your-schedule-with-merlin-software\/\" class=\"cta-button p-0 m-0\">Read more<\/a>\n                        \n                        <\/div>\n                    \n                        <div class=\"article-image col-12 col-md-6 m-0 p-0\" style=\"background-image:url(https:\/\/www2.ikosoft.com\/app\/uploads\/2025\/03\/mockup_ordi_carnet_rdv.png)\"><\/div>\n                    \n                    <\/div>\n                    \n                                        \n                    <div class=\"item row\">\n                        \n                        <div class=\"article-content col-12 col-md-6 p-0\">\n                            \n                            <div class=\"title\">RCS: The new generation of customer communication<\/div>\n                            \n                            <div class=\"exerpt\"><p>What is RCS? Rich Communication Services is a marketing channel that combines the advantages of mail with the universal reach of SMS &#8211; at a fraction of the cost!   <\/p>\n<\/div>\n\n                            <a  href=\"https:\/\/www2.ikosoft.com\/en-ca\/rcs-the-new-generation-of-customer-communication\/\" class=\"cta-button p-0 m-0\">Read more<\/a>\n                        \n                        <\/div>\n                    \n                        <div class=\"article-image col-12 col-md-6 m-0 p-0\" style=\"background-image:url(https:\/\/www2.ikosoft.com\/app\/uploads\/2025\/10\/Mockup-RCS-Black-Friday.png)\"><\/div>\n                    \n                    <\/div>\n                    \n                                        \n                    <div class=\"item row\">\n                        \n                        <div class=\"article-content col-12 col-md-6 p-0\">\n                            \n                            <div class=\"title\">Resale diagnostics: an innovative tool to boost your sales!<\/div>\n                            \n                            <div class=\"exerpt\"><p>Increase your resale rate with our new tool designed and developed with artificial intelligence.  <\/p>\n<\/div>\n\n                            <a  href=\"https:\/\/www2.ikosoft.com\/en-ca\/resale-diagnostics-an-innovative-tool-to-boost-your-sales\/\" class=\"cta-button p-0 m-0\">Read more<\/a>\n                        \n                        <\/div>\n                    \n                        <div class=\"article-image col-12 col-md-6 m-0 p-0\" style=\"background-image:url(https:\/\/www2.ikosoft.com\/app\/uploads\/2025\/10\/diag_1_redim.png)\"><\/div>\n                    \n                    <\/div>\n                    \n                                        \n                    <div class=\"item row\">\n                        \n                        <div class=\"article-content col-12 col-md-6 p-0\">\n                            \n                            <div class=\"title\">Marketing 2026: 12 key dates to boost your show with our Ikosoft agency<\/div>\n                            \n                            <div class=\"exerpt\"><p>In 2026, the difference will lie in anticipation. A hairdresser or salon that plans its highlights will book more appointments, sell its services more effectively and optimize its product sales. To help you, here&#8217;s a 2026 marketing calendar with key dates &amp; concrete action ideas and IKOSOFT solutions to automate and perform.  <\/p>\n<\/div>\n\n                            <a  href=\"https:\/\/www2.ikosoft.com\/en-ca\/marketing-2026-12-key-dates-to-boost-your-show-with-our-ikosoft-agency\/\" class=\"cta-button p-0 m-0\">Read more<\/a>\n                        \n                        <\/div>\n                    \n                        <div class=\"article-image col-12 col-md-6 m-0 p-0\" style=\"background-image:url(https:\/\/www2.ikosoft.com\/app\/uploads\/2026\/01\/istockphoto-1283586118-2048x2048-1.jpg)\"><\/div>\n                    \n                    <\/div>\n                    \n                                        \n                    <div class=\"item row\">\n                        \n                        <div class=\"article-content col-12 col-md-6 p-0\">\n                            \n                            <div class=\"title\">All you need to know about the NF525 standard for cash register software<\/div>\n                            \n                            <div class=\"exerpt\"><p>The NF525 standard, in force since the application of Article 88 of the 2015 Finance Act, provides a framework for cash management software. It concerns professionals subject to VAT, including shopkeepers, hairdressers and beauticians. <\/p>\n<\/div>\n\n                            <a  href=\"https:\/\/www2.ikosoft.com\/en-ca\/everything-you-need-to-know-about-the-nf525-standard-for-cash-register-software-cloned\/\" class=\"cta-button p-0 m-0\">Read more<\/a>\n                        \n                        <\/div>\n                    \n                        <div class=\"article-image col-12 col-md-6 m-0 p-0\" style=\"background-image:url(https:\/\/www2.ikosoft.com\/app\/uploads\/2025\/03\/istockphoto-2054515915-2048x2048-1.jpg)\"><\/div>\n                    \n                    <\/div>\n                    \n                    \n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\n                \n            <\/div>\n\n            \n    \n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In 2026, the difference will lie in anticipation. A hairdresser or salon that plans its highlights will book more appointments, sell its services more effectively and optimize its product sales. To help you, here&#8217;s a 2026 marketing calendar with key dates &amp; concrete action ideas and IKOSOFT solutions to automate and perform.  <\/p>\n","protected":false},"author":2,"featured_media":11658,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[189,197],"tags":[],"class_list":["post-11674","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ikosoft-blog-en-ca","category-marketing-communication-en-ca"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Marketing 2026 - 12 key dates to boost loyalty and create links in your salon | Ikosoft<\/title>\n<meta name=\"description\" content=\"A hairdresser or salon that plans its highlights takes more appointments, sells its services better and optimizes its product sales. 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