{"id":11688,"date":"2026-01-15T15:10:33","date_gmt":"2026-01-15T14:10:33","guid":{"rendered":"https:\/\/www2.ikosoft.com\/marketing-2026-12-schluesseldaten-um-ihre-messe-mit-unserer-agentur-ikosoft-zu-boosten\/"},"modified":"2026-01-23T14:05:53","modified_gmt":"2026-01-23T13:05:53","slug":"marketing-2026-12-schluesseldaten-um-ihre-messe-mit-unserer-agentur-ikosoft-zu-boosten","status":"publish","type":"post","link":"https:\/\/www2.ikosoft.com\/de\/marketing-2026-12-schluesseldaten-um-ihre-messe-mit-unserer-agentur-ikosoft-zu-boosten\/","title":{"rendered":"Marketing 2026: 12 Schl\u00fcsseldaten, um Ihre Messe mit unserer Agentur Ikosoft zu boosten"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; min_height=&#8221;13px&#8221; height=&#8221;100px&#8221; max_height=&#8221;100px&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row module_id=&#8221;iko-page-titles&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; module_alignment=&#8221;center&#8221; min_height=&#8221;100px&#8221; height=&#8221;100px&#8221; custom_padding=&#8221;0px||0px|||&#8221; custom_css_free_form=&#8221;||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#FFFFFF&#8221; text_font_size=&#8221;30px&#8221; background_color=&#8221;#ed5946&#8243; text_orientation=&#8221;center&#8221; min_height=&#8221;97.6px&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_margin_tablet=&#8221;||0px||false|false&#8221; custom_margin_phone=&#8221;||0px||false|false&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; custom_padding=&#8221;26px||0px||false|false&#8221; custom_padding_tablet=&#8221;|19px|10px|19px|false|false&#8221; custom_padding_phone=&#8221;|19px|10px|19px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1 style=\"text-align: center;\">MARKETING 2026: 12 SCHL\u00dcSSELDATEN, UM IHRE MESSE MIT DER AGENTUR IKOSOFT ZU STEIGERN<\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;3px||6px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;1308px&#8221; custom_margin=&#8221;|auto|25px|auto||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font_size=&#8221;25px&#8221; text_line_height=&#8221;1.3em&#8221; width=&#8221;100%&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; custom_padding_tablet=&#8221;35px|33px|5px|33px|false|false&#8221; custom_padding_phone=&#8221;|20px||20px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 style=\"text-align: center;\">Im Jahr 2026 wird der Unterschied in der Erwartung liegen!  <\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font_size=&#8221;25px&#8221; text_line_height=&#8221;1.3em&#8221; width=&#8221;100%&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; custom_padding_tablet=&#8221;35px|33px|5px|33px|false|false&#8221; custom_padding_phone=&#8221;|20px||20px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: center;\">Ein Friseursalon oder Institut, das seine Highlights plant, erh\u00e4lt mehr Termine, verkauft seine Dienstleistungen besser und optimiert den Produktverkauf. Um Ihnen dabei zu helfen, finden Sie hier einen <strong>Marketingkalender 2026<\/strong> mit <strong>Schl\u00fcsseldaten<\/strong>, Ideen f\u00fcr konkrete Aktionen und <strong>IKOSOFT-L\u00f6sungen<\/strong> f\u00fcr Automatisierung und Leistung. <\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; text_font_size=&#8221;25px&#8221; text_line_height=&#8221;1.3em&#8221; width=&#8221;100%&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; custom_padding_tablet=&#8221;35px|33px|5px|33px|false|false&#8221; custom_padding_phone=&#8221;|20px||20px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3 style=\"text-align: center;\"><span style=\"color: #eb5a47;\">Ziel <\/span>: F\u00fcllen Sie Ihren Terminkalender, erh\u00f6hen Sie die Kundenbindung und den durchschnittlichen Warenkorb, ohne Stunden damit zu verbringen!<\/h3>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;20px|||||&#8221; custom_padding=&#8221;0px||0px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-23px|auto||auto||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www2.ikosoft.com\/app\/uploads\/2026\/01\/iStock-1072476786-300&#215;223.jpg&#8221; alt=&#8221;Winter 2026&#8243; title_text=&#8221;Winterfrisur&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; module_alignment=&#8221;left&#8221; min_height=&#8221;375.3px&#8221; custom_margin=&#8221;-3px||4px|||&#8221; custom_padding=&#8221;91px|||||&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; max_width_tablet=&#8221;&#8221; max_width_phone=&#8221;&#8221; max_width_last_edited=&#8221;on|phone&#8221; max_height_tablet=&#8221;&#8221; max_height_phone=&#8221;&#8221; max_height_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||-5px|||&#8221; custom_margin_tablet=&#8221;||-5px|||&#8221; custom_margin_phone=&#8221;auto|auto|auto|auto|false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;||28px|||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><strong>Neujahrsw\u00fcnsche &#8211; <\/strong><strong style=\"font-size: 42px;\">Neues Jahr<\/strong><\/h2>\n<h2><strong style=\"font-size: 42px;\">Januar<\/strong><\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Aktionsidee: Nutzen Sie den Jahresbeginn, um Kontakte zu kn\u00fcpfen und die Besucherzahlen anzukurbeln.<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_margin=&#8221;||0px|||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Zu erledigen :<\/h4>\n<ul>\n<li>Senden Sie eine Gru\u00dfkarte\/einen Gru\u00dfbrief (VIP-Kunden, beste Kunden, Partner)<\/li>\n<li>F\u00fcgen Sie ein sanftes Angebot hinzu: &#8220;Diagnose + Pflege + Brushing&#8221; oder &#8220;Coup d&#8217;\u00e9clat&#8221;.<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_margin=&#8221;-21px|||||&#8221; custom_padding=&#8221;11px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Mit Ikosoft: Gru\u00dfmail &amp; Rich SMS Kampagne, um die Mail zu erg\u00e4nzen und schnell Termine zu generieren.<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||42px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||-5px|||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Valentinstag<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;11px|||||&#8221; custom_padding_tablet=&#8221;11px|18px||18px|false|false&#8221; custom_padding_phone=&#8221;11px|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>14. Februar<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Aktionsidee:<\/strong> &#8220;Sch\u00f6nheitsduo&#8221; (Paare, Freunde, Mutter\/Tochter)<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Zu erledigen :<\/strong><\/h4>\n<ul>\n<li>Duo-Pauschale oder Erm\u00e4\u00dfigung auf die 2.<\/li>\n<li>Digitale Geschenkkarte f\u00fcr Sp\u00e4tentschlossene<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Mit IKOSOFT:<\/strong> RCS- oder <strong>Rich SMS-Kampagne<\/strong> mit Link zu <strong>E-Geschenkkarten<\/strong> zur sofortigen Umsatzgenerierung.<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www2.ikosoft.com\/app\/uploads\/2026\/01\/pexels-michelle-leman-6765929-scaled.jpg&#8221; alt=&#8221;Valentinstag 2026&#8243; title_text=&#8221;Valentinstag 2026&#8243; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; module_alignment=&#8221;left&#8221; min_height=&#8221;359px&#8221; custom_margin=&#8221;-4px|||2px||&#8221; custom_padding=&#8221;87px||0px|||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www2.ikosoft.com\/app\/uploads\/2026\/01\/pexels-anastasia-shuraeva-5705064-300&#215;200.jpg&#8221; alt=&#8221;Tag der Gro\u00dfm\u00fctter&#8221; title_text=&#8221;Tag der Gro\u00dfm\u00fctter&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; module_alignment=&#8221;left&#8221; min_height=&#8221;342.7px&#8221; custom_margin=&#8221;-12px||-1px|||&#8221; custom_padding=&#8221;125px||28px|||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;26px||-5px|||&#8221; custom_padding=&#8221;10px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Tag der Gro\u00dfm\u00fctter<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;11px|||||&#8221; custom_padding_tablet=&#8221;11px|18px||18px|false|false&#8221; custom_padding_phone=&#8221;11px|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>1 M\u00e4rz<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Handlungsidee:<\/strong> &#8220;Zarte Aufmerksamkeit&#8221; Brushing, Beauty, Pflege.<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Zu erledigen :<\/strong><\/h4>\n<ul>\n<li>Angebot &#8220;Fitness + Pflege<\/li>\n<li>Geschenkkarte &#8220;Merci Mamie&#8221;.<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Mit IKOSOFT:<\/strong> RCS oder Rich SMS Kampagne mit Link.<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||-5px|||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Fr\u00fchling<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_margin=&#8221;||29px|||&#8221; custom_padding=&#8221;11px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>M\u00e4rz \/ April<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_margin=&#8221;||24px|||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Handlungsidee:<\/strong> &#8220;Neue Saison, neuer Stil&#8221; Schnitt-\/Farbtrends, Glow.<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_margin=&#8221;7px||8px|||&#8221; custom_padding=&#8221;7px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Zu erledigen :<\/strong><\/h4>\n<ul>\n<li>Hervorhebung der P\/E-Trends (Signature Cut, Lipgloss, leuchtende Balayage)<\/li>\n<li>Angebot &#8220;Diagnose + Trendleistung&#8221;.  <\/li>\n<li>Vorher\/Nachher + Mini-Video &#8220;Transformation&#8221; in den Netzwerken<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_margin=&#8221;-14px|||||&#8221; custom_padding=&#8221;17px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Mit IKOSOFT:<\/strong> RCS-Relaunch \/ Rich SMS an &#8220;Farb-\/Scanning-Kunden&#8221; f\u00fcr eine ultra-gezielte Botschaft.<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www2.ikosoft.com\/app\/uploads\/2026\/01\/iStock-1129434176-300&#215;200.jpg&#8221; title_text=&#8221;Fr\u00fchling&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;94.9%&#8221; max_width=&#8221;100%&#8221; module_alignment=&#8221;right&#8221; min_height=&#8221;343px&#8221; custom_margin=&#8221;-21px||10px|||&#8221; custom_padding=&#8221;157px|||6px||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;57px|auto||auto||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www2.ikosoft.com\/app\/uploads\/2026\/01\/iStock-1383952548-300&#215;200.jpg&#8221; title_text=&#8221;Ostern&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; min_height=&#8221;332px&#8221; custom_margin=&#8221;65px|||||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-25px||-5px|||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Ostern<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;11px|||||&#8221; custom_padding_tablet=&#8221;11px|18px||18px|false|false&#8221; custom_padding_phone=&#8221;11px|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>5. April<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Aktionsidee:<\/strong> &#8220;Jagd nach \u00dcberraschungen&#8221; kleines Geschenk, Miniprodukt, Treuebonus.<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;7px|||||&#8221; custom_padding_tablet=&#8221;7px|18px||18px|false|false&#8221; custom_padding_phone=&#8221;7px|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Zu erledigen :<\/strong><\/h4>\n<ul>\n<li>\n<p>Einfaches Spiel in der Lounge: Verlosung \/ Mini-Quiz<\/p>\n<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Mit IKOSOFT:<\/strong> Durchf\u00fchrung eines Gewinnspiels zur Sammlung von Kundeninformationen.<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||48px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||-5px|||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Muttertag<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;11px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>31. Mai<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Aktionsidee: <\/strong>Highlight &#8220;Geschenke&#8221; Boxen, Miniprodukte, Treuebonus.<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;7px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Zu erledigen :<\/strong><\/h4>\n<ul>\n<li>Geschenkpakete + E-Geschenkkarten + Fr\u00fchere Termine<\/li>\n<li>Mitteilung 10 Tage vorher + Erinnerung T-2<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Mit IKOSOFT: Newsletter &#8211; RCS \/ Rich SMS Kampagne  <\/strong><\/h4>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www2.ikosoft.com\/app\/uploads\/2026\/01\/iStock-698009908-300&#215;200.jpg&#8221; title_text=&#8221;Muttertag&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;338px&#8221; custom_margin=&#8221;94px|||||&#8221; custom_padding=&#8221;|||22px||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-18px|auto||auto||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www2.ikosoft.com\/app\/uploads\/2026\/01\/iStock-2176772681-300&#215;200.jpg&#8221; title_text=&#8221;Vatertag&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;358px&#8221; custom_margin=&#8221;49px|||||&#8221; custom_padding=&#8221;|11px|0px|||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-25px||-5px|||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Vatertag<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;11px|||||&#8221; custom_padding_tablet=&#8221;11px|18px||18px|false|false&#8221; custom_padding_phone=&#8221;11px|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>21. Juni<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Handlungsidee:<\/strong> &#8220;Premium Mann&#8221; Bart, Trimmen, Pflege, Styling.<\/p>\n<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;7px|||||&#8221; custom_padding_tablet=&#8221;7px|18px||18px|false|false&#8221; custom_padding_phone=&#8221;7px|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Zu erledigen :<\/strong><\/h4>\n<ul>\n<li>Entdeckungsangebot + Routineprodukte f\u00fcr M\u00e4nner<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Mit IKOSOFT:<\/strong> Segmentierung &#8220;m\u00e4nnliche Kunden \/ Geschenkk\u00e4ufer&#8221; + gezielte RCS- oder Rich SMS-Kampagne.<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;556.6px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||-5px|||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Beginn des Sommerschlussverkaufs<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;11px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>24. Juni<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Aktionstipp:<\/strong> &#8220;Summer hair&#8221; Farbschutz, Anti-UV, reparierende Pflege.<\/p>\n<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;7px|||||&#8221; custom_padding_tablet=&#8221;7px|18px||18px|false|false&#8221; custom_padding_phone=&#8221;7px|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Zu erledigen :<\/strong><\/h4>\n<ul>\n<li>Wiederverkaufspakete &#8220;Urlaub&#8221; + Hervorhebung an der Kasse<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Mit IKOSOFT:<\/strong> Steuerung der Lagerbest\u00e4nde + Preisaktualisierung + \u00dcberwachung des Wiederverkaufs. RCS\/SMS-Kampagne. <\/h4>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www2.ikosoft.com\/app\/uploads\/2026\/01\/iStock-1161588241-300&#215;200.jpg&#8221; title_text=&#8221;Sommerfrisur f\u00fcr Frauen&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;348px&#8221; custom_margin=&#8221;106px|||||&#8221; custom_padding=&#8221;|||32px||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;6px|||||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www2.ikosoft.com\/app\/uploads\/2026\/01\/iStock-1031853464-300&#215;200.jpg&#8221; title_text=&#8221;Hochzeiten &amp; Zeremonien&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;330px&#8221; custom_padding=&#8221;76px|||||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-13px||-5px|||&#8221; custom_padding=&#8221;17px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Hochzeiten &amp; Zeremonien<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;11px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Juni bis September<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Aktionsidee:<\/strong> &#8220;Veranstaltungspauschalen&#8221; (Test + Tag X)<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;7px|||||&#8221; custom_padding_tablet=&#8221;7px|18px||18px|false|false&#8221; custom_padding_phone=&#8221;7px|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Zu erledigen :<\/strong><\/h4>\n<ul>\n<li>Dedizierte Zeitnischen + Anzahlung + optimierte Planung<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Mit IKOSOFT:<\/strong> Verwaltung der Leistungen, Dauer, Ressourcen und Organisation der Planung.<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;9px||10px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||-5px|||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Beginn<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;11px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>September  <\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Aktionsidee:<\/strong> &#8220;Reset vor dem Herbst&#8221; Schnitt, Tiefenpflege, F\u00e4rben.<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_margin=&#8221;||-16px|||&#8221; custom_padding=&#8221;7px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Zu erledigen :<\/strong><\/h4>\n<ul>\n<li>Angebot &#8220;Herbst&#8221; + Nachfassen bei Kunden, die seit dem Sommer abwesend sind<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Mit IKOSOFT:<\/strong> Versand per Post oder <strong>RCS \/ Rich SMS.<\/strong><\/h4>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www2.ikosoft.com\/app\/uploads\/2026\/01\/iStock-1421675863-300&#215;200.jpg&#8221; title_text=&#8221;Neuer Schnitt Rentr\u00e9e&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;289px&#8221; custom_margin=&#8221;32px|||||&#8221; custom_padding=&#8221;30px||22px|34px||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;53px|auto||auto||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www2.ikosoft.com\/app\/uploads\/2026\/01\/iStock-1389897081-300&#215;200.jpg&#8221; title_text=&#8221;Black Friday: Produkte zum Schn\u00e4ppchenpreis!&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;343px&#8221; custom_margin=&#8221;43px|||||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-23px||-5px|||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Black Friday<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;11px|||||&#8221; custom_padding_tablet=&#8221;11px|18px||18px|false|false&#8221; custom_padding_phone=&#8221;11px|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>27. November<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Aktionsidee:<\/strong> Produkt-Blitzverk\u00e4ufe, E-Geschenkkarten.<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_margin=&#8221;||28px|||&#8221; custom_padding=&#8221;7px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Zu erledigen :<\/strong><\/h4>\n<ul>\n<li>Kurzangebot 48\/72h + gesicherter Lagerbestand<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Mit IKOSOFT:<\/strong> Versenden <strong>von RCS, Rich SMS oder Klassischer SMS, um den Wiederverkauf von Produkten zu steigern.<\/strong><\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||-5px|||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Feiertage zum Jahresende<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;11px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Dezember<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Handlungsidee:<\/strong> Umsatzspitzen&#8230; wenn Sie vorausschauend handeln!<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;7px|||||&#8221; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Zu erledigen :<\/strong><\/p>\n<ul>\n<li>Weihnachtspakete<\/li>\n<li>E-Geschenkkarten<\/li>\n<li>Au\u00dfergew\u00f6hnliche \u00d6ffnungszeiten an Sonntagen und Montagen<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#EB5A47&#8243; custom_padding_tablet=&#8221;|18px||18px|false|false&#8221; custom_padding_phone=&#8221;|18px||18px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4><strong>Mit IKOSOFT:<\/strong> RCS- oder Rich SMS-Informationsmitteilung Anfang Dezember \u00fcber E-Geschenkkarten und Sonder\u00f6ffnungen.<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www2.ikosoft.com\/app\/uploads\/2026\/01\/istockphoto-1311529657-2048&#215;2048-1-300&#215;200.jpg&#8221; title_text=&#8221;Neues Jahr&#8221; disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;368px&#8221; custom_margin=&#8221;59px||82px|||&#8221; custom_padding=&#8221;32px|||||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;1308px&#8221; custom_margin=&#8221;-18px|auto||auto||&#8221; custom_padding=&#8221;14px||17px|2px||&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;25px&#8221; text_line_height=&#8221;1.1em&#8221; header_font_size=&#8221;36px&#8221; header_2_text_color=&#8221;#000000&#8243; header_2_font_size=&#8221;50px&#8221; width=&#8221;91.4%&#8221; module_alignment=&#8221;center&#8221; min_height=&#8221;0px&#8221; custom_margin=&#8221;34px|||||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Die 3 goldenen Regeln f\u00fcr einen erfolgreichen<span style=\"color: #eb5a47;\"> Marketingplan 2026<\/span><\/strong><\/p>\n<ol>\n<li><span style=\"color: #eb5a47;\"><strong>Vorausschauend<\/strong>:<\/span> Bereiten Sie Ihre Kampagnen 2 bis 3 Wochen vor jedem H\u00f6hepunkt vor.<\/li>\n<li><span style=\"color: #eb5a47;\"><strong>Zielgruppenorientierung<\/strong>:<\/span> Eine personalisierte Botschaft = mehr Konversionen.<\/li>\n<li><span style=\"color: #eb5a47;\"><strong>Automatisieren<\/strong> <\/span>Sie<span style=\"color: #eb5a47;\">: <\/span>weniger Stress, mehr Ergebnisse (Post, SMS, Newsletter, E-Geschenkkarten, Rich SMS oder RCS).<\/li>\n<\/ol>\n<p><span style=\"color: #eb5a47;\"><strong>Ben\u00f6tigen Sie einen &#8220;schl\u00fcsselfertigen&#8221; Marketingplan f\u00fcr 2026?<\/strong><\/span><\/p>\n<p>Die IKOSOFT-Teams k\u00f6nnen Ihnen helfen, einen Kalender zu erstellen, Ihre Kampagnen zu entwerfen und Automatisierungen einzurichten, um Ihren Terminkalender zu f\u00fcllen und Ihren Umsatz zu steigern.<\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/www2.ikosoft.com\/de\/kontakt\/&#8221; button_text=&#8221;Starten Sie 2026 mit einer klaren Strategie.&#8221; button_alignment=&#8221;center&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#ed5946&#8243; button_border_radius=&#8221;31px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||6px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;4px||4px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_class=&#8221;artilcles-subtitles&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_2_font_size=&#8221;50px&#8221; custom_margin=&#8221;||16px|||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 style=\"text-align: center;\">Der Ikosoft-Blog<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;4px|||||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_2_font_size=&#8221;50px&#8221; header_3_font_size=&#8221;32px&#8221; header_3_letter_spacing=&#8221;3px&#8221; custom_padding=&#8221;6px|||||&#8221; custom_padding_tablet=&#8221;6px|||||&#8221; custom_padding_phone=&#8221;|||30px|false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3 style=\"text-align: left;\">Die letzten Artikel<\/h3>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_enable_color=&#8221;off&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; custom_margin=&#8221;-14px|auto|-10px|auto||&#8221; custom_padding=&#8221;|||79px||&#8221; custom_padding_tablet=&#8221;|||79px||&#8221; custom_padding_phone=&#8221;|||0px|false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n            \n            <div id=\"article-carousel-all\" class=\"ikosoft-carousel-container articles owl-carousel\" data-items=\"1\">\n\n                \n                    <div id=\"et-boc\" class=\"et-boc\">\n\t\t\t<div id=\"et_builder_outer_content\" class=\"et_builder_outer_content\">\n\t\t                    \n                    <div class=\"item row\">\n                        \n                        <div class=\"article-content col-12 col-md-6 p-0\">\n                            \n                            <div class=\"title\">Marketing 2025: 10 Schl\u00fcsseldaten f\u00fcr Ihren strategischen Plan.<\/div>\n                            \n                            <div class=\"exerpt\"><p>Um die Wirkung Ihrer Marketingkampagnen zu maximieren, ist es wichtig, sie um die wichtigsten Elemente des Jahres herum zu planen.<\/p>\n<\/div>\n\n                            <a  href=\"https:\/\/www2.ikosoft.com\/de\/marketing-2025-10-schluesseldaten-fuer-ihren-strategischen-plan\/\" class=\"cta-button p-0 m-0\">Mehr lesen<\/a>\n                        \n                        <\/div>\n                    \n                        <div class=\"article-image col-12 col-md-6 m-0 p-0\" style=\"background-image:url(https:\/\/www2.ikosoft.com\/app\/uploads\/2025\/01\/johann_bartoche_01.jpg)\"><\/div>\n                    \n                    <\/div>\n                    \n                                        \n                    <div class=\"item row\">\n                        \n                        <div class=\"article-content col-12 col-md-6 p-0\">\n                            \n                            <div class=\"title\">Ich er\u00f6ffne meinen Salon\/mein Institut, welche Hilfsmittel ben\u00f6tige ich?<\/div>\n                            \n                            <div class=\"exerpt\"><p>Wenn Sie sich entscheiden, Ihren eigenen Friseursalon oder Ihr eigenes Kosmetikstudio zu er\u00f6ffnen, ist einer der ersten entscheidenden Schritte, sich mit den richtigen Werkzeugen auszustatten, um einen reibungslosen Ablauf Ihres Unternehmens zu gew\u00e4hrleisten&#8230;.<\/p>\n<\/div>\n\n                            <a  href=\"https:\/\/www2.ikosoft.com\/de\/ich-eroeffne-meinen-salon-mein-institut-welche-hilfsmittel-benoetige-ich\/\" class=\"cta-button p-0 m-0\">Mehr lesen<\/a>\n                        \n                        <\/div>\n                    \n                        <div class=\"article-image col-12 col-md-6 m-0 p-0\" style=\"background-image:url(https:\/\/www2.ikosoft.com\/app\/uploads\/2025\/03\/article-jouvre-mon-salon.jpg)\"><\/div>\n                    \n                    <\/div>\n                    \n                                        \n                    <div class=\"item row\">\n                        \n                        <div class=\"article-content col-12 col-md-6 p-0\">\n                            \n                            <div class=\"title\">Alles \u00fcber die Norm NF525 f\u00fcr Kassensoftware<\/div>\n                            \n                            <div class=\"exerpt\"><p>Die Norm NF525, die seit der Anwendung von Artikel 88 des Haushaltsgesetzes 2015 in Kraft ist, bildet den Rahmen f\u00fcr Kassenverwaltungssoftware. Sie gilt f\u00fcr Gewerbetreibende, die mehrwertsteuerpflichtig sind, insbesondere H\u00e4ndler, Friseure und Kosmetikerinnen. <\/p>\n<\/div>\n\n                            <a  href=\"https:\/\/www2.ikosoft.com\/de\/alles-ueber-die-norm-nf525-fuer-kassensoftware\/\" class=\"cta-button p-0 m-0\">Mehr lesen<\/a>\n                        \n                        <\/div>\n                    \n                        <div class=\"article-image col-12 col-md-6 m-0 p-0\" style=\"background-image:url(https:\/\/www2.ikosoft.com\/app\/uploads\/2025\/03\/istockphoto-2054515915-2048x2048-1.jpg)\"><\/div>\n                    \n                    <\/div>\n                    \n                                        \n                    <div class=\"item row\">\n                        \n                        <div class=\"article-content col-12 col-md-6 p-0\">\n                            \n                            <div class=\"title\">Wie kann ich meine t\u00e4gliche Verwaltung mit einer Kassensoftware erleichtern?<\/div>\n                            \n                            <div class=\"exerpt\"><p>Mit der Verwaltung von Terminen, der Lagerverwaltung, der \u00dcberwachung der Angestellten und nat\u00fcrlich dem Kassieren kann man sich leicht \u00fcberfordert f\u00fchlen. Hier kommt eine spezielle Kassensoftware ins Spiel. <\/p>\n<\/div>\n\n                            <a  href=\"https:\/\/www2.ikosoft.com\/de\/wie-kann-ich-meine-taegliche-verwaltung-mit-einer-kassensoftware-erleichtern\/\" class=\"cta-button p-0 m-0\">Mehr lesen<\/a>\n                        \n                        <\/div>\n                    \n                        <div class=\"article-image col-12 col-md-6 m-0 p-0\" style=\"background-image:url(https:\/\/www2.ikosoft.com\/app\/uploads\/2025\/03\/Article_Facilite-ma-gestion-quotidienne_logiciel-de-caisse.jpg)\"><\/div>\n                    \n                    <\/div>\n                    \n                                        \n                    <div class=\"item row\">\n                        \n                        <div class=\"article-content col-12 col-md-6 p-0\">\n                            \n                            <div class=\"title\">Ich m\u00f6chte wissen, ob mein Gesch\u00e4ft rentabel ist: die Schl\u00fcssel zur Bewertung der Leistung Ihres Salons mit Merlin<\/div>\n                            \n                            <div class=\"exerpt\"><p>Als Inhaber eines Friseur- oder Kosmetiksalons ist die Rentabilit\u00e4t Ihres Unternehmens ein zentrales Anliegen.<br \/>\nEs ist wichtig zu verstehen, ob sich Ihre Bem\u00fchungen in Gewinne umsetzen lassen und wie Sie Ihre Einnahmen optimieren und gleichzeitig Ihre Kosten unter Kontrolle halten k\u00f6nnen.<\/p>\n<\/div>\n\n                            <a  href=\"https:\/\/www2.ikosoft.com\/de\/ich-moechte-wissen-ob-mein-geschaeft-rentabel-ist-die-schluessel-zur-bewertung-der-leistung-ihres-salons-mit-merlin\/\" class=\"cta-button p-0 m-0\">Mehr lesen<\/a>\n                        \n                        <\/div>\n                    \n                        <div class=\"article-image col-12 col-md-6 m-0 p-0\" style=\"background-image:url(https:\/\/www2.ikosoft.com\/app\/uploads\/2025\/04\/suis-je-rentable.jpg)\"><\/div>\n                    \n                    <\/div>\n                    \n                                        \n                    <div class=\"item row\">\n                        \n                        <div class=\"article-content col-12 col-md-6 p-0\">\n                            \n                            <div class=\"title\">Wie kann ich meine Planung mit der Merlin-Software optimieren?<\/div>\n                            \n                            <div class=\"exerpt\"><p>Die Verwaltung der Zeitpl\u00e4ne Ihres Teams kann schnell zu einem Problem werden. Urlaubsantr\u00e4ge, Arbeitsspitzen und unvorhergesehene Ereignisse erfordern ein zuverl\u00e4ssiges und flexibles Werkzeug.  Hier kommt Merlin ins Spiel.<\/p>\n<\/div>\n\n                            <a  href=\"https:\/\/www2.ikosoft.com\/de\/wie-kann-ich-meine-planung-mit-der-merlin-software-optimieren\/\" class=\"cta-button p-0 m-0\">Mehr lesen<\/a>\n                        \n                        <\/div>\n                    \n                        <div class=\"article-image col-12 col-md-6 m-0 p-0\" style=\"background-image:url(https:\/\/www2.ikosoft.com\/app\/uploads\/2025\/03\/mockup_ordi_carnet_rdv.png)\"><\/div>\n                    \n                    <\/div>\n                    \n                                        \n                    <div class=\"item row\">\n                        \n                        <div class=\"article-content col-12 col-md-6 p-0\">\n                            \n                            <div class=\"title\">RCS: Die neue Generation der Kundenkommunikation<\/div>\n                            \n                            <div class=\"exerpt\"><p>Was ist RCS? Rich Communication Services ist ein Marketingkanal, der die Vorteile der Post mit der universellen Reichweite der SMS verbindet &#8211; und das zu geringeren Kosten!   <\/p>\n<\/div>\n\n                            <a  href=\"https:\/\/www2.ikosoft.com\/de\/rcs-die-neue-generation-der-kundenkommunikation\/\" class=\"cta-button p-0 m-0\">Mehr lesen<\/a>\n                        \n                        <\/div>\n                    \n                        <div class=\"article-image col-12 col-md-6 m-0 p-0\" style=\"background-image:url(https:\/\/www2.ikosoft.com\/app\/uploads\/2025\/10\/Mockup-RCS-Black-Friday.png)\"><\/div>\n                    \n                    <\/div>\n                    \n                                        \n                    <div class=\"item row\">\n                        \n                        <div class=\"article-content col-12 col-md-6 p-0\">\n                            \n                            <div class=\"title\">Die Wiederverkaufsdiagnose: ein innovatives Instrument zur Steigerung Ihres Umsatzes!<\/div>\n                            \n                            <div class=\"exerpt\"><p>Erh\u00f6hen Sie Ihre Wiederverkaufsrate mit unserem neuen Tool, das mit Hilfe von k\u00fcnstlicher Intelligenz entwickelt wurde.  <\/p>\n<\/div>\n\n                            <a  href=\"https:\/\/www2.ikosoft.com\/de\/die-wiederverkaufsdiagnose-ein-innovatives-instrument-zur-steigerung-ihres-umsatzes\/\" class=\"cta-button p-0 m-0\">Mehr lesen<\/a>\n                        \n                        <\/div>\n                    \n                        <div class=\"article-image col-12 col-md-6 m-0 p-0\" style=\"background-image:url(https:\/\/www2.ikosoft.com\/app\/uploads\/2025\/10\/diag_1_redim.png)\"><\/div>\n                    \n                    <\/div>\n                    \n                                        \n                    <div class=\"item row\">\n                        \n                        <div class=\"article-content col-12 col-md-6 p-0\">\n                            \n                            <div class=\"title\">Marketing 2026: 12 Schl\u00fcsseldaten, um Ihre Messe mit unserer Agentur Ikosoft zu boosten<\/div>\n                            \n                            <div class=\"exerpt\"><p>Im Jahr 2026 wird der Unterschied in der Vorausplanung liegen. Ein Friseursalon oder Institut, das seine H\u00f6hepunkte plant, erh\u00e4lt mehr Termine, verkauft seine Dienstleistungen besser und optimiert seinen Produktverkauf. Um Ihnen dabei zu helfen, finden Sie hier einen Marketingkalender 2026 mit Schl\u00fcsseldaten, Ideen f\u00fcr konkrete Aktionen und IKOSOFT-L\u00f6sungen f\u00fcr Automatisierung und Leistung.  <\/p>\n<\/div>\n\n                            <a  href=\"https:\/\/www2.ikosoft.com\/de\/marketing-2026-12-schluesseldaten-um-ihre-messe-mit-unserer-agentur-ikosoft-zu-boosten\/\" class=\"cta-button p-0 m-0\">Mehr lesen<\/a>\n                        \n                        <\/div>\n                    \n                        <div class=\"article-image col-12 col-md-6 m-0 p-0\" style=\"background-image:url(https:\/\/www2.ikosoft.com\/app\/uploads\/2026\/01\/istockphoto-1283586118-2048x2048-1.jpg)\"><\/div>\n                    \n                    <\/div>\n                    \n                                        \n                    <div class=\"item row\">\n                        \n                        <div class=\"article-content col-12 col-md-6 p-0\">\n                            \n                            <div class=\"title\">Alles \u00fcber die Norm NF525 f\u00fcr Kassensoftware<\/div>\n                            \n                            <div class=\"exerpt\"><p>Die Norm NF525, die seit der Anwendung von Artikel 88 des Haushaltsgesetzes 2015 in Kraft ist, bildet den Rahmen f\u00fcr Kassenverwaltungssoftware. Sie gilt f\u00fcr Gewerbetreibende, die mehrwertsteuerpflichtig sind, insbesondere H\u00e4ndler, Friseure und Kosmetikerinnen. <\/p>\n<\/div>\n\n                            <a  href=\"https:\/\/www2.ikosoft.com\/de\/alles-ueber-die-norm-nf525-fuer-kassensoftware-cloned\/\" class=\"cta-button p-0 m-0\">Mehr lesen<\/a>\n                        \n                        <\/div>\n                    \n                        <div class=\"article-image col-12 col-md-6 m-0 p-0\" style=\"background-image:url(https:\/\/www2.ikosoft.com\/app\/uploads\/2025\/03\/istockphoto-2054515915-2048x2048-1.jpg)\"><\/div>\n                    \n                    <\/div>\n                    \n                    \n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\n                \n            <\/div>\n\n            \n    \n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Im Jahr 2026 wird der Unterschied in der Vorausplanung liegen. Ein Friseursalon oder Institut, das seine H\u00f6hepunkte plant, erh\u00e4lt mehr Termine, verkauft seine Dienstleistungen besser und optimiert seinen Produktverkauf. Um Ihnen dabei zu helfen, finden Sie hier einen Marketingkalender 2026 mit Schl\u00fcsseldaten, Ideen f\u00fcr konkrete Aktionen und IKOSOFT-L\u00f6sungen f\u00fcr Automatisierung und Leistung.  <\/p>\n","protected":false},"author":2,"featured_media":11662,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[183,201],"tags":[],"class_list":["post-11688","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-der-ikosoft-blog","category-marketing-kommunikation"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Marketing 2026 f\u00fcr Friseursalons und Sch\u00f6nheitssalons: Schl\u00fcsseldaten und Ma\u00dfnahmen zur Steigerung Ihres Umsatzes.<\/title>\n<meta name=\"description\" content=\"Entdecken Sie die wichtigsten Marketingdaten 2026 f\u00fcr Friseursalons und Kosmetikstudios: Ideen f\u00fcr Kampagnen, SMS, Newsletter, Geschenkkarten und IKOSOFT-L\u00f6sungen zur Steigerung von RDVs, Wiederverkauf und Kundenbindung.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www2.ikosoft.com\/de\/marketing-2026-12-schluesseldaten-um-ihre-messe-mit-unserer-agentur-ikosoft-zu-boosten\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing 2026 f\u00fcr Friseursalons und Sch\u00f6nheitssalons: Schl\u00fcsseldaten und Ma\u00dfnahmen zur Steigerung Ihres Umsatzes.\" \/>\n<meta property=\"og:description\" content=\"Entdecken Sie die wichtigsten Marketingdaten 2026 f\u00fcr Friseursalons und Kosmetikstudios: Ideen f\u00fcr Kampagnen, SMS, Newsletter, Geschenkkarten und IKOSOFT-L\u00f6sungen zur Steigerung von RDVs, Wiederverkauf und Kundenbindung.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www2.ikosoft.com\/de\/marketing-2026-12-schluesseldaten-um-ihre-messe-mit-unserer-agentur-ikosoft-zu-boosten\/\" \/>\n<meta property=\"og:site_name\" content=\"ikosoft\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/IKOSOFT\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-01-15T14:10:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-23T13:05:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www2.ikosoft.com\/app\/uploads\/2026\/01\/istockphoto-1283586118-2048x2048-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2048\" \/>\n\t<meta property=\"og:image:height\" content=\"1503\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Aur\u00e9lie Couton\" \/>\n<meta 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