{"id":10297,"date":"2025-03-14T14:32:54","date_gmt":"2025-03-14T13:32:54","guid":{"rendered":"https:\/\/www2.ikosoft.com\/kenmerken\/communicatie-marketing\/"},"modified":"2025-08-28T14:37:33","modified_gmt":"2025-08-28T12:37:33","slug":"communicatie-marketing","status":"publish","type":"page","link":"https:\/\/www2.ikosoft.com\/de-ch\/kenmerken\/communicatie-marketing\/","title":{"rendered":"COMMUNICATIE & MARKETING"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” width=”100%” max_width=”100%” min_height=”13px” height=”100px” max_height=”100px” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][et_pb_row module_id=”iko-page-titles” _builder_version=”4.27.4″ _module_preset=”default” width=”100%” max_width=”100%” module_alignment=”center” min_height=”100px” height=”100px” custom_padding=”0px||0px|||” custom_css_free_form=”||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”0px||||false|false” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_text_color=”#FFFFFF” text_font_size=”30px” background_color=”#ed5946″ text_orientation=”center” min_height=”97.6px” custom_margin=”||0px||false|false” custom_padding=”26px||0px||false|false” global_colors_info=”{}”]<\/p>\n

KLANTLOYALITEITSSOFTWARE VOOR KAPPERS EN SCHOONHEIDSSALONS<\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”3px||6px|||” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” max_width=”1308px” custom_padding=”36px|||2px||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”|700|||||||” text_font_size=”41px” text_line_height=”1.1em” header_font_size=”36px” header_2_text_color=”#000000″ header_2_font_size=”50px” width=”49%” module_alignment=”center” min_height=”0px” custom_padding_tablet=”20px||||false|false” custom_padding_phone=”20px||||false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Maak optimaal gebruik van uw klantendatabase<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”DIN Condensed Bold||||||||” text_font_size=”32px” text_line_height=”1.2em” header_text_align=”center” header_2_text_align=”center” text_orientation=”center” width=”100%” custom_padding=”|0px||0px|false|false” custom_padding_tablet=”|30px||30px|false|false” custom_padding_phone=”|30px||30px|false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Merlin is een innovatief softwarepakket<\/span>. Hiermee kunt u uw klantendatabase exploiteren op basis van geselecteerde criteria. Cre\u00eber in nauwe samenwerking methet marketingbureau van Ikosoft<\/span> nauwkeurige filters om uw marketingcampagnes<\/span> tot leven te brengen! <\/p>\n

De mogelijkheden zijn eindeloos: per post, e-mail, traditionele SMS, Rich SMS<\/span> (met of zonder animatie), gepersonaliseerde coupons<\/span> na de kassabon of zelfs MVR <\/span>(Direct Voice Response), je strategie kan elke vorm aannemen om je doelstellingen te bereiken.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”3px||1px|||” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.27.4″ _module_preset=”default” width=”100%” max_width=”1300px” custom_padding=”6px||2px|||” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font_size=”22px” custom_padding=”14px|56px|0px|||” custom_padding_tablet=”14px|30px|0px|30px|false|false” custom_padding_phone=”14px|30px|0px|30px|false|false” custom_padding_last_edited=”on|tablet” text_font_size_tablet=”18px” text_font_size_phone=”18px” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Versterk uw banden met de virtuele klantenkaart<\/h3>\n

<\/h3>\n

Om een effectieve virtuele klantenkaart op te zetten, moet je eerst je strategie bepalen, rekening houdend met drie belangrijke parameters:<\/p>\n

– de toepassingsvoorwaarden van het programma<\/p>\n

– punten toekennen<\/p>\n

– het gebruik van deze punten door klanten<\/p>\n

Zodra deze parameters zijn vastgesteld, koppelt u de klantenkaart aan een specifiek profiel en het bijbehorende klantenbestand om het programma te activeren. Met deze eenvoudige, praktische en kosteneffectieve aanpak kunt u de band met uw klanten versterken en hen een gepersonaliseerde en lonende ervaring bieden. <\/p>\n

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<\/h2>\n

Geef je online aanwezigheid een boost<\/h3>\n

 <\/p>\n

Breng al je links naar sociale netwerken en websites samen op \u00e9\u00e9n plek met onze Mini-site oplossing.<\/p>\n

Deze minisite biedt je een multi-channel aanpak, die je online aanwezigheid op een praktische en effectieve manier consolideert.<\/p>\n

Met de optie om je minisite te delen in de vorm van een QR-code kun je je klanten met \u00e9\u00e9n scan direct toegang geven tot al je platforms.<\/p>\n

Vereenvoudig de navigatie voor je bezoekers en maximaliseer je zichtbaarheid op het web.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”3px||24px|||” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”12px||3px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”DIN Condensed Bold||||||||” text_font_size=”36px” text_line_height=”1.2em” header_font_size=”36px” header_2_text_color=”#000000″ header_2_font_size=”50px” width=”100%” module_alignment=”center” min_height=”0px” custom_margin=”|||123px||” custom_padding=”|||0px||” custom_padding_tablet=”|||0px||” custom_padding_phone=”|20px||20px|false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Trek nieuwe klanten aan en doe bestaande klanten een plezier met de e-cadeaubon<\/span><\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” use_background_color_gradient=”on” background_color_gradient_stops=”#ffffff 0%|#faf2e8 99%” min_height=”899.4px” custom_margin=”||-3px|||” custom_padding=”1px||0px|||” global_colors_info=”{}”][et_pb_row column_structure=”1_3,1_3,1_3″ module_class=”infos-wrapper” _builder_version=”4.27.4″ _module_preset=”default” max_width=”1300px” custom_margin=”|auto|-229px|auto||” custom_padding=”3px|0px|0px|||” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Direct” _builder_version=”4.27.4″ _module_preset=”default” header_text_color=”#000000″ header_font_size=”30px” body_text_color=”#565656″ background_color=”#FFFFFF” width=”100%” min_height=”300px” custom_padding=”140px|23px|12px|22px||” border_radii=”on|20px|20px|20px|20px” box_shadow_style=”preset4″ box_shadow_horizontal=”7px” box_shadow_vertical=”3px” box_shadow_blur=”13px” box_shadow_spread=”-11px” global_colors_info=”{}”]<\/p>\n

Verstuur cadeaus direct, zelfs op het laatste moment. Je hoeft niet te wachten op de postbezorging, de e-cadeaubon wordt direct per e-mail verstuurd. <\/p>\n

[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Aanpassing” _builder_version=”4.27.4″ _module_preset=”default” header_text_color=”#000000″ header_font_size=”30px” body_text_color=”#565656″ background_color=”#FFFFFF” min_height=”314px” custom_padding=”139px|21px|12px|21px||” border_radii=”on|20px|20px|20px|20px” box_shadow_style=”preset4″ box_shadow_horizontal=”7px” box_shadow_vertical=”3px” box_shadow_blur=”13px” box_shadow_spread=”-11px” global_colors_info=”{}”]<\/p>\n

Personaliseer de e-card met speciale boodschappen en unieke ontwerpen voor elke gelegenheid.<\/p>\n

[\/et_pb_blurb][et_pb_blurb title=”Aanpassing” _builder_version=”4.27.4″ _module_preset=”default” header_text_color=”#000000″ header_font_size=”30px” body_text_color=”#565656″ background_color=”#FFFFFF” min_height=”314px” custom_padding=”139px|21px|12px|21px||” border_radii=”on|20px|20px|20px|20px” box_shadow_style=”preset4″ box_shadow_horizontal=”7px” box_shadow_vertical=”3px” box_shadow_blur=”13px” box_shadow_spread=”-11px” global_colors_info=”{}”]<\/p>\n

Personaliseer de e-card met speciale boodschappen en unieke ontwerpen voor elke gelegenheid.<\/p>\n

[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Flexibiliteit” _builder_version=”4.27.4″ _module_preset=”default” header_text_color=”#000000″ header_font_size=”30px” body_text_color=”#565656″ background_color=”#FFFFFF” min_height=”314px” custom_padding=”139px|21px|12px|21px||” border_radii=”on|20px|20px|20px|20px” box_shadow_style=”preset4″ box_shadow_horizontal=”7px” box_shadow_vertical=”3px” box_shadow_blur=”13px” box_shadow_spread=”-11px” global_colors_info=”{}”]<\/p>\n

Geef ontvangers van de e-card de mogelijkheid om het product of de dienst te kiezen die het beste bij hen past.<\/p>\n

[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|tablet” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”|auto|-2px|auto||” custom_margin_tablet=”|auto||auto|false|false” custom_margin_phone=”|auto||auto|false|false” custom_margin_last_edited=”on|tablet” custom_padding=”||0px|||” custom_padding_tablet=”0px||0px||false|false” custom_padding_phone=”0px||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ module_class=”infos-wrapper” _builder_version=”4.27.4″ _module_preset=”default” max_width=”1300px” min_height=”1019px” custom_margin=”|auto|-650px|auto||” custom_padding=”13px|0px|0px|||” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Beveiliging” _builder_version=”4.27.4″ _module_preset=”default” header_text_color=”#000000″ header_font_size=”30px” body_text_color=”#565656″ background_color=”#FFFFFF” width=”100%” min_height=”310px” custom_padding=”140px|23px|32px|22px||” border_radii=”on|20px|20px|20px|20px” box_shadow_style=”preset4″ box_shadow_horizontal=”7px” box_shadow_vertical=”3px” box_shadow_blur=”13px” box_shadow_spread=”-11px” global_colors_info=”{}”]<\/p>\n

Vermijd de risico’s van verlies of diefstal die gepaard gaan met fysieke geschenkkaarten.<\/p>\n

[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Respect voor het milieu” _builder_version=”4.27.4″ _module_preset=”default” header_text_color=”#000000″ header_font_size=”30px” body_text_color=”#565656″ background_color=”#FFFFFF” min_height=”310px” custom_padding=”139px|21px|2px|21px||” border_radii=”on|20px|20px|20px|20px” box_shadow_style=”preset4″ box_shadow_horizontal=”7px” box_shadow_vertical=”3px” box_shadow_blur=”13px” box_shadow_spread=”-11px” global_colors_info=”{}”]<\/p>\n

Help het milieu te beschermen door het gebruik van fysieke materialen te verminderen met een volledig digitale oplossing.<\/p>\n

[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”E-cadeaubon” _builder_version=”4.27.4″ _module_preset=”default” header_text_color=”#000000″ header_font_size=”30px” body_text_color=”#565656″ background_color=”#FFFFFF” min_height=”300px” custom_margin=”||24px|||” custom_padding=”135px|22px|15px|24px||” border_radii=”on|20px|20px|20px|20px” box_shadow_style=”preset4″ box_shadow_horizontal=”7px” box_shadow_vertical=”3px” box_shadow_blur=”13px” box_shadow_spread=”-11px” global_colors_info=”{}”]<\/p>\n

Kies voor modern en praktisch met de e-cadeaukaart, een snelle, flexibele en milieuvriendelijke manier om plezier te geven bij alle gelegenheden!<\/p>\n

[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” width=”100%” min_height=”250.3px” custom_margin=”|auto|39px|auto||” custom_padding=”6px||0px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_button button_url=”https:\/\/onlinebooking.ikosoft.com\/882931433D393203E4A300068\/FRA\/Vouchers\/DefineVoucherAmount?voucherType=Amount” button_text=”Probeer de e-cadeaubon!” button_alignment=”center” _builder_version=”4.27.4″ _module_preset=”default” custom_button=”on” button_text_color=”#FFFFFF” button_bg_color=”#ed5946″ button_border_radius=”31px” custom_margin=”6px||29px|||” global_colors_info=”{}”][\/et_pb_button][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”|700|||||||” text_font_size=”36px” text_line_height=”1.1em” header_font_size=”36px” header_2_text_color=”#000000″ header_2_font_size=”50px” width=”100%” module_alignment=”center” min_height=”0px” custom_margin=”|83px||83px||false” custom_padding=”|0px||0px||” custom_padding_tablet=”|20px||20px|false|false” custom_padding_phone=”|20px||20px|false|false” custom_padding_last_edited=”on|tablet” global_colors_info=”{}”]<\/p>\n

Geef je bedrijf onge\u00ebvenaarde zichtbaarheid met onze strategie\u00ebn op maat!<\/span><\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”0px|||||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”DIN Altenate Bold||||||||” text_font_size=”22px” custom_padding_tablet=”|20px||20px|false|false” custom_padding_phone=”|20px||20px|false|false” custom_padding_last_edited=”on|tablet” global_colors_info=”{}”]<\/p>\n

Ons marketing- en communicatiebureau is er om je te helpen je strategie te optimaliseren met behulp van onze innovatieve software:<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n


\n <\/i>\n

Je klantendatabase beheren<\/b><\/p>\n <\/div><\/div>

\n <\/i>\n

Klantloyaliteit opbouwen<\/b><\/p>\n <\/div><\/div>

\n <\/i>\n

Vergroot uw online zichtbaarheid<\/b><\/p>\n <\/div><\/div>

\n <\/i>\n

Geef je verkoop een boost<\/b><\/p>\n <\/div><\/div>
<\/div>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”22px|||||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_button button_url=”https:\/\/www2.ikosoft.com\/de-ch\/kontakt\/” button_text=”Persoonlijk advies nodig?” button_alignment=”center” _builder_version=”4.27.4″ _module_preset=”default” custom_button=”on” button_text_color=”#FFFFFF” button_bg_color=”#ed5946″ button_border_radius=”31px” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

…<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":8263,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-10297","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nMerlin klantloyaliteit software - Kappers en schoonheidsinstituten | Ikosoft<\/title>\n<meta name=\"description\" content=\"Marketingtools om je omzet te verhogen: Mail, e-mails, sms, coupons na de kassabon, MVR, Rich SMS met of zonder animatie. 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